Bergenbräu beer (Interbrew Group) keeps up with times.
The increasing consumers demand for plastic bottles has convinced Interbrew to replace the old glass bottles with mono-layer PET bottles and the paper labels with the modem and ecological stretch sleeves made of PE with with 7-colour printing. The result is of great effect: the traditional look is unchanged but the materials utilized are modern and ecological

Finpac Magazine – 2003

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